An opportunity for children, parents, teachers and the entire community to engage in physical activity.
SUBWAY® Restaurants, Healthiest Weight Florida and Healthy Jacksonville Encourage Participation in International Walk to School Day
SUBWAY® Restaurants of Jacksonville is partnering with local organizations, including Healthiest Weight Florida and the Healthy Jacksonville Childhood Obesity Prevention Coalition, to encourage students to participate in the International Walk to School Day on October 8, 2014.
International Walk to School Day is a global event that involves communities from more than 40 countries walking and biking to school on the same day. It began in 1997 as a one-day event. Over time, this event has become part of a movement for year-round safe routes to school and a celebration—with record breaking participation—each October. Today, thousands of schools across America—from all 50 states, the District of Columbia, and Puerto Rico—participate every October.
Boosting participation in International Walk to School Day is part of the ongoing efforts by SUBWAY® restaurants, Healthiest Weight Florida and Healthy Jacksonville Childhood Obesity Prevention Coalition to encourage school aged children to make good eating and fitness choices. Developing healthy eating habits and getting regular exercise can help adolescents achieve a healthy weight and reduce the risk of developing chronic disease.
Students who participate in the one-day event will receive a coupon good for one SUBWAY Fresh Fit For Kids™ meal at participating locations. The awareness day has the potential to reach 5,000 elementary children in the designated marketing area of Duval County.
Healthiest Weight Florida encourages other cities in the state to form similar partnerships to increase participation in International Walk to School Day. To learn more about how you can promote active commuting to school, visit the Florida Safe Routes to School Program.